To support growth and improve job reporting
Radarworks selects Maconomy as its ERP system
October 31, 2008: Boston, MA—There are easy costs to track in advertising agencies: cost of printing and mailing, cost of graphics purchased, cost of event location rentals, etc. And then there are those less quantifiable tasks: hours spent. These hours spent are the more important of the two because they make up the majority of the cost and can determine overall job/client or even agency profitability. How can a growing agency with two locations accurately track and allocate those costs to specific jobs? And how can they account for those costs in a timely manner, to ease the period close process?
These are some of the challenges Radarworks was faced with, a growing agency recently named one of the top 15 agencies in Seattle with two locations in LA and Seattle. They needed a system that would help not hinder their growth. Radarworks searched for a system that would support multiple business units easily, eliminate the manual processes around their period end close and provide easy to use, real-time reports to project managers agency mangers.
“We believe we have found a system in Maconomy that not only supports our basic accounting challenges around period end close, but also offers great reporting capabilities that will help our project and agency managers as they track overall job/client and agency profitability,” says Kristin Thompson, VP Business Services. Steen Andersen, Maconomy US President, is excited to work with Radarworks, an agency who has been recognized as one of the top 15 agencies in Seattle, during their time of growth. He says: “With Maconomy, Radarworks, an already well-recognized agency, will be able to provide its stellar service while reaping the benefits of more profit by eliminating manual processes and better tracking job and agency profitability”.
RadarWorks, Inc. was recently ranked by the Puget Sound Business Journal as one of the top 15 advertising agencies in Seattle. In operation since 1995 with two locations in Seattle and Los Angeles, Radarworks has developed and executed strategic marketing communications campaigns for clients including Microsoft, Xbox, the Breast Cancer 3-Day, Susan G. Komen for the Cure, Port of Long Beach, Skirball Cultural Center, Index Fresh, The Seattle Foundation and several others.
Maconomy US maximizes profitability for mid to large size professional services organizations by providing software and services that optimize finance management, job costing, project management, business intelligence, and resource planning in one integrated ERP solution. The company is a subsidiary of Maconomy A/S, headquartered in Copenhagen, Denmark and founded in 1989. Maconomy A/S is a global provider of industry-specific business solutions for professional services companies and marketing communications organizations and today Maconomy supports more than 100,000 users in more than 60 countries.